LinkedIn Marketing Secrets to Sky Rocket Your Business in 2011

Utilizing LinkedIn marketing secrets can sky rocket your business in 2011 and prove to be the difference between where your business is now and where you see your business in the near future.

You may have heard the old time tested truth, which states “Your Net-Worth will be a direct reflection of your Network”.  Industry leaders understand this truth, and they also know and understand the power of LinkedIn.

Unlike Facebook, or Myspace, LinkedIn is a site for professional networking, and according to recent studies, LinkedIn, has more real “power professionals” with massive influence in their vocation than any other site on the web.

Investing your time to learn how to properly implement LinkedIn Marketing Secrets into your business, gives you the cutting edge that you need to align yourself with the proper network for your business, product, or service fast.

So how can you take advantage of LinkedIn to sky rocket your business, increase your network exponentially, thus increasing your net-worth?

3 Proven Sure Fire Ways to Exploit LINKEDIN MARKETING SECRETS Today!

• Display Leadership! – Just don’t sign up, rather sign up and take charge.  Do something! Most people will sign up with LinkedIn and go through the “normal” ways that LinkedIn offers to “get the word out”, and make a presence.  This can’t be you, get in and get creative.  Don’t wait for prospects to come to you – go to them!
• Engage! Engage with others immediately.  Get noticed!  The sooner the better.  You MUST show yourself a leader in your industry.  People need leaders and moreover, they are seeking leaders right now.  Step up to the plate and be counted.  It will transform your influence, thus your business.
• Take Advantage of LinkedIn Groups! Think outside the box.  Your primary industry has niches, and sub niches within it.  Find groups within your primary industry, also, within the niches and sub niches, and join them.  Contribute value to the group.  Direct them to viable resources (your own), place your leadership directly in their face with the intent to help them accomplish more of what they want.

When Myspace was the Facebook some years ago, I predicted to a small group of marketers that Facebook was the up and coming Myspace.

I saw the raw power of Myspace marketing.  However, I didn’t want to personally be associated with the stigma which came with Mysapce back then.

I simply went to Alexa, to look for other leading social networking sites, at the time Facebook was barely on the map in comparison to Myspace.

I opened my first Facebook account then.  Although I knew Facebook would soon take the place of Myspace, I had no idea that Facebook would mature to what it is today.

Right now, LinkedIn is the most powerful, most overlooked social network on the planet.

Again, I predict that as LinkedIn matures, the demand for LinkedIn Marketing Secrets will grow exponentially across all industries globally.  Those who see this now, and take advantage of the raw networking Power of LinkedIn will be light years ahead of those who are less fortunate.

LinkedIn makes it too easy to target your audience, become a leader in their eyes, and stamp your brand in their subconscious minds naturally.

LinkedIn Marketing Secrets to Sky Rocket Your Business in 2011 is a post from: Interior Design | Architecture | Modern Furniture | Designer Sofa | News & Trends

Start capturing more leads today for almost zero risk. For all B2B business owners: LinkedIn opens doorways. LinkedIn starts conversations. LinkedIn can lead to your business getting more new customers. Embrace social media as a new and “low-cost” marketing tool. Reap the huge benefits for your business growth and success.

How to Make Your Business More Effective With LinkedIn

With such a vast array of social media options available today, do you find it a real challenge to choose which one will work best for your business? From Twitter, Facebook and LinkedIn to name a few, which one will help you achieve better results, acquire more clients or meet with your marketing needs?

Do you run a B2B or B2C business? Recent findings suggest that Facebook is more effective for B2C business owners when acquiring new customers, compared to LinkedIn which gives a better ROI for B2B businesses.

Consider a consumer product such as a brand of honey. Via conventional methods of advertising such as television, magazines and radio mixed with social media such as Facebook, this B2C product can create instant impact. This helps to create more online followers plus a potentially higher level of sales in supermarkets and stores. Use of two streams to market this product is attractive to people of all ages; a positive for both brand awareness and business growth.

Why then is LinkedIn proving to be more effective for the B2B sector?

Let’s take a look at the types of industry who use LinkedIn as their social media tool of choice:
communications & media
banking/insurance/financial services
manufacturing
professional services & consulting
technology hardware

Is your business in one of the above sectors? Do you or do you plan to use social media as a marketing tool?

Before you do plunge headlong into unknown waters ask yourself:
Do you have a social media strategy?
Is social media included in your budget planning?
Do you plan to invest in your staff to make social media work for you?
Do you want to achieve better results via more customers?

Many organisations demonstrate a clear move toward focusing on inbound programs to market to their clients such as company blogs and email newsletters, as opposed to more traditional methods of direct mail, print advertising and telemarketing. More and more businesses are replacing ineffective and dated methods of marketing with the latest digital and highly affordable techniques. And the results are in: effective performance leading to greater profits from more customers.

By Gail Gibson

How to Make Your Business More Effective With LinkedIn is a post from: Interior Design | Architecture | Modern Furniture | Designer Sofa | News & Trends

7 Proven Ways to Boost Your LinkedIn Social Influence

With 85+ million users and a new member every second, LinkedIn brags its status as the number one social networking destination for business professionals.

In order to maximize your LinkedIn social influence, let’s discuss 7 proven ways to help you out.

1. Share Your Blog Content on LinkedIn

WordPress LinkedIn, Blog Link, alongside other applications enable you to share your blog content with your LinkedIn network. More and more social sharing tools are being created every day to make viral content marketing drop dead simple and certainly LinkedIn is no exception.

2. Leverage Direct Ads Campaigns

LinkedIn simplifies targeted advertising by allowing you to reach networks based on location, industry, gender, age, you name it! LinkedIn Ads are similar to Google AdSense as they are the PPC (pay-per-click) type and you can stop them anytime you wish. You can choose between banner, text hyperlink, or media box Ads. (LinkedIn also supports CPI, cost-per-impression. Ads).

3. Promote Your Business Events

Thanks to LinkedIn Events application, you can promote your business events and browse the events of others. LinkedIn allows you to share your events with your network. You still can share them with external LinkedIn users via paid advertising. (You may follow “LinkedInEvents” on Twitter to keep with up with the latest events)

4. Follow Your Competition

LinkedIn Company follow feature allows you to keep an eye on events taking place on any business of interest, including your key competition.

5. Go For LinkedIn third-party Applications

Based on my most recent readings, you have 19 LinkedIn applications to choose from in order to enrich your profile. For example, amazon offers a reading list application (the blog link application discussed in point 1 is another example). My personal prediction is that many more applications will be developed on the near future! Why not? LinkedIn is Hot!

6. Showcase Your Products on Company Pages

“Company Pages” is an enhancement to LinkedIn company profiles. Thanks to this valuable feature, you can now showcase more information about your business, including products and services. You are also allowed to embed one YouTube video for every product/service. Currently, almost 20,000 companies are using company pages. Once your product is recommended by a LinkedIn user, his/her recommendation can be shared with his/her entire network. That’s viral marketing in action!

7. Check Out Your Network Statistics

LinkedIn network statistics feature allows you to track the number of new users you can reach through your existing connections. With every new connection you make, your potential users outreach will grow depending on the size of the new user’s network.

As you can see, LinkedIn still maintains its reputation as the number one place-to-be for business professionals and it’s constantly evolving to help you maximize your visibility and social influence. Way to go, LinkedIn!

7 Proven Ways to Boost Your LinkedIn Social Influence is a post from: Interior Design | Architecture | Modern Furniture | Designer Sofa | News & Trends

If you have heard about social media and how it can benefit your business, but don’t know where to start, here’s where to begin.

Businesses have adapted their means of communication and ways of doing to accommodate social media interaction. It is used as a tool to get in touch with consumers via the internet; knowing that the internet is a powerful and definitive electronic venue for public gathering. Social media is seen as a means to maintain a sound relationship with existing customers while simultaneously reaching potential customers.

Download a FREE excerpt of Social Media Guide

So what makes Facebook, Twitter and LinkedIn suitable for businesses? Simply the fact that business entities can reach customers on a global stage! Businesses adapted themselves to the need of different communities and different countries. Their major asset is that they adapted themselves to language differences, so that in the end, through social media, subscribers from all over the world can be reached from behind a computer system. This is a great advancement in globalization of the economy since social media now allows brands to advertise in various different languages; thus reaching customers worldwide.

Another considerable asset offered by social media is the ability to segment customers according to their sex, age, interest, location among others. Businesses find in this vast information bank a real opportunity to reach each and every individual segment of the population. When exploiting the information provided, companies can adapt their products and services to the needs of every single segment.

While Facebook is more oriented mainly to friendly social gathering, other social media like LinkedIn and Twitter are more business oriented. Facebook offers the possibility of developing FanPages to harbor brands and companies. The features offered on FanPages largely differ from the features of individuals Facebook pages since the former is oriented towards business activities only. However, LinkedIn and Twitter target essentially business professionals and their customers; providing a common platform for conversion of monologue into dialogues. To prove that it is becoming an important part of business processes, figures indicate that LinkedIn harbor over 50 million registered users, has expanded into approximately 200 countries and is configured to display English, French, German, Italian, Portuguese and Spanish languages.

When comparing email marketing with Social Media marketing, it is noted that marketing on social networking sites like Twitter drives more conversion rate. Instead of broadcasting emails to a hundred thousands of internet users who are not even aware of the company, it is wiser and better to tweet the hundred thousands Twitter followers of the company, who may turn to be buyers, consumers.

Twitter offers a free powerful search function which name is “Tweep search”. The particularity of “Tweep search” is that it offers the possibility to search and find bio-data according to certain keywords. A search keyword may be for example the products a company is selling. Friend requests can be sent to the content of the search results; thus exposing products to a specific portion of the community who might be interested.

Certainly, social media has the power to propel a business into achieving better sales through constant socialization.

Social Media Guide

There are many social media platforms on the Internet – too numerous to count. Not all of them are going to be beneficial to you and your business. In order to use social media successfully, it is important to identify and use the platforms that will have the greatest reach and the greatest impact.

Introducing a new e-book, Social Media for Consultants

• Do you want to find a way to better identify the people, businesses and groups who are interested in your services, knowledge and expertise?
• Do you want to spend less time searching for prospects to market to?
• Do you want to make real, meaningful connections with potential customers?

Download a FREE excerpt of Social Media for Consultants now.

Why social media as a marketing tool?

Consider the number of users on what I consider the “Big Three” social media platforms:

• Facebook – 550 million users worldwide… and growing
• Twitter – 96 million users worldwide… and growing
• LinkedIn – 50 million users worldwide… and growing

The demographics for each of these platforms are even more interesting:

• Facebook – In 2009, Facebook experienced 276% growth among 35–54-year- olds. The 55+ demographic (demo) experienced 194% growth and the 25–34- year-old demo is doubling every six months.
• Twitter – As of 2009, Twitter is made up of users primarily in the 18–34-year-old demographic group (47%) with the 35–49-year-old group closely behind (31%). Users are 53% female, 47% male.
• LinkedIn – The average LinkedIn user is considered more “upscale” with 30% labeled as savvy networkers with $90,000+ annual income.Twenty-eight percent of LinkedIn users are senior executives with high incomes and high purchasing power at their places of work.

Among those numbers are your customers. In business, you should be where your customers are. With social media, you can by specifically identifying and singling out the people you wish to do business with.

Download a FREE excerpt of Social Media Guide now.

Social Media for Consultants

This book takes the confusion out of social media and shows you how to leverage the three most popular platforms – Facebook, Twitter and LinkedIn – to create a presence, develop a brand and position you as a thoughtleader in your respective field.

Specifically, this book will teach you:

• Why social media tools like Facebook, Twitter, and LinkedIn are a good choice to add to your marketing efforts as a consultant
• A basic understanding of Facebook, Twitter, and LinkedIn – their functionality and intended purpose
• What to include in each of your social media profiles to make them effective and attractive to your followers
• How to leverage social media tools, aggregate them using third-party applications and deliver single messages to multiple platforms reaching a wider audience

Download your copy of Social Media for Consultants

Download your copy of Social Media for Consultants Now

Social Media Guide: Authority And Influence Of Facebook, Twitter, LinkedIn is a post from: Interior Design | Architecture | Modern Furniture | Designer Sofa | News & Trends

If you are reading this article more than likely you are interested in either using Facebook, driving traffic to your website or increasing your online profits. Or, it could be a combination of all of them.

Promote Your Brand Via Social Media Site – Facebook’s Fan Page

Today, Facebook is the number one social networking platform which attracts more visitors and users than any other network. In January 2010, Facebook took over the number one spot for social networking and he came the second most visited website on the Internet. Who is the number one most visited site on the web? Google of course.

For the Internet marketer, Facebook offers many tools to add to your online strategies when trying to increase traffic to your external website or sales pages.

Because of the ease of use of the site, marketers can find and recruit contacts who are specific to their niche industry. Once you have developed your network through the site you can then provide them with direct content on an ongoing basis which provides a solution to some business problems or life issues your contacts are experiencing. This is the key to online marketing. By identifying what problems your contacts and subscribers have, then developing a product or service to meet their needs to provide a solution, there is no better way to sell products to people than through social networking.

Facebook also allows the marketer to use ads on the site. This network as one of the best demographic tools of any advertising site on the Internet. You can choose between age, location, male or female, likes, hobbies and practically any other criteria you can think of to target customers. These ads are some of the cheapest on the web for online advertising.

You can also provide free giveaway products to your contacts through your Facebook wall page. If you have a business, it is better to develop a business profile than to use your personal fan page. The reason for this is that on a personal fan page Facebook only allows you up to 5000 contacts or friends. On the business page you can pretty much have an unlimited number.

If you are out to attract prospective customers and develop your online presence and exposure, you owe it to yourself and the financial future of your business to learn everything you can about Internet marketing.

What Does the New Facebook Fan Page Design Mean to Your Marketing

Fifty years ago “Don’t touch that dial!” sent shivers down the collective spine of the baby boomer TV generation. Today a tsunami of a different sort has sent similar shock waves to the Facebook generation. On February 10th Facebook has made an overhaul to their Facebook Fan Page. But don’t rush in to change it before you’ve done your research, particularly if you have custom tabs, the change will affect them.

Facebook is permitting Page owners to preview the new design. Then on March 11, the change will be compulsory for everyone. Here is a preview of the changes and what they might mean for you:

Facebook Changes:

1. Photos at the Top:The most recent photos that you post to the Wall of a Page you admin, or photos you tag your Page in, will appear here. This area will not include any photos posted by people who like your Page.
2. Use Facebook as Your Page: You will be able to receive notifications for your Page, view a News Feed for your Page, and like and post on other Pages as your Page.
3. Wall Filters:Pages now have two publicly visible Wall filters-”Posts by Page” and “Everyone.” Page admins will be able to view additional filters – “Most Recent” and “Hidden Posts.”
4. Email Notifications:You can opt to receive notifications when people post or comment on your Page.
5. Featured Pages and Admins:You can feature other Pages your Page likes, or admins of your Page, in the new “Likes” and “Page Owners” sections on the left side of your Page.
6. Mutual Connections:When people visit your Page, they will be able to view friends who also like your Page, as well as other Pages that both they and your Page like.
7. Navigation:The content that you formerly accessed by clicking the tabs at the top of your Page can now be found in the column underneath your Page profile picture. The text in the box that used to appear in the box underneath your Page profile picture will now appear in the Info tab.
8. Profile picture size:The profile picture size for Pages has been adjusted from 200×600 to 180×540.

What to Do after You Upgrade Your Page

Better to be prepared for the changeover. First you should adjust the size of your Page profile picture by moving the cursor over the current picture and click the “change picture” link. Next the text in the box that was under your Page profile picture now appears in the Info tab. You can adjust this info by selecting the “edit info” link at the top of the Info tab. Then make sure your email notifications settings are accurate. You can view and adjust these settings using the “edit page” button. The images will not appear in any particular order and I recommend you replace them periodically.

Use the Photo Viewer as a Marketing Page

The five most recent photos you uploaded will appear at the top of the Facebook Page. We suggest using them to your marketing advantage by populating this valuable area with branding, promotions, special tips, offers, etc. You can create a series of images with special offers and calls to action on the photos with a click for details link. When your fans click the image, it pops into a new lightbox where they can read the description with link to click. The best dimensions for creating the thumbnail are 970px by 680px.

Say Goodbye to Static FBML

Facebook has gone against the conventional wisdom of keeping the Static FBML page due to its widespread popularity. On March 11, 2011 you will not be able to create new FBML apps and Pages will no longer be able to add the Static FBML app. Existing ones will continue to work, it is recommended to transition these apps to iframes sooner rather than later.

No More Top Tabs

We love our top 6 tabs. However they are being deep-sixed on Fan Pages in favor side bar navigation. This redesign could reduce the frequency which users visits tabs other than the default landing tab. However I suspect people will get use to the new design and after a while will be comfortable view and using them. I remember when the L.A. Times changed their front page format and font. Totally confusing until our minds caught up to what the eye was seeing. Then it became second nature.

The Final Analysis – In Facebook We Trust

Promote Your Brand Via FaceBook

Facebook is promising: 1) Better Communication by choosing to receive notification about fan activity and like and comment on other Pages as your Page; 2) More Opportunities for Expression like putting photos of your most recent experiences on the top of your Page; 3) Improve Relevancy by placing an “Everyone” filter on the Wall for people to see the most interesting posts first and an area for people to share common friends and interests.

My advice is not to panic because it is a new Facelift. Things have a way of sorting themselves out. Be patient and keep reading and talking. Most importantly let me know what you are experiencing and feeling. Your comments are valuable and much appreciated.

 

Social Networking Strategies – Using Facebook to Drive Website Traffic and Increase Online Profits is a post from: Interior Design | Architecture | Modern Furniture | Designer Sofa | News & Trends

LinkedIn is an important way to drive traffic to your site and improve your earnings; it is also one of the less expensive methods. With a great and well executed strategy, you can effectively use LinkedIn for business. The following are a few simple tips that can lead to impressive results.

1. Customize Your LinkedIn URL
For your LinkedIn profile to be found easily by search engines such as Google, you need to customize it. Avoid using the default URL which normally appears in the format:

www.country.linkedin.com/pub/your-name/linkedIn unique identifier

Instead of using it in this format, customize the URL to include the brand name of your business. To customize your LinkedIn URL, select “profile” and then “edit profile” from the drop down menu at the top of any of the pages in your profile. Click on “Edit” displayed next to the link listed on the line titled “public profile”. Next, click “edit” in the “public profile URL” section found at the top of your public profile page. This action expands the section that displays your existing URL and from here you can update the link. Enter the URL you would like though all custom URL’s begin with linkedIn.com/in/. Include your name/brand/tagline after the last trailing slash e.g. linkedIn.com/in/suzannecamille. Finally, click on “set address” and that’s it, you have a customized URL! In case, your preferred URL is already taken, keep trying until you find the URL of your choice. Also, set your profile to “Full view” so that your company details can be viewed by the general public without any need for someone to log in. Make sure you have a relevant keyword in your URL if you are a small company whose name is not easily recognizable.

2. Promote Your Profile
Your company details and employee contacts will be visible on your company profile. Therefore, people can find someone they can get in touch with to find out more about your company. Find ways of promoting your URL in marketing communications such as brochures, business cards, email and so on.

3. Make Use of Keywords
Use keywords that identify your specialty in the industry. For example if you run a local plumbing business in Adelaide, you would use keywords such as “Adelaide plumber”, “affordable Adelaide plumber” and similar variations. Using keywords in this manner optimizes your profile for search engines and resonates well with potential customers.

4. Establish Yourself as an Industry leader and Respected Source for Information
Update your profile page with fresh information on your industry to help it stay fresh. Doing this over a period of time helps to establish your reputation in the industry. You can do this easily if you link your LinkedIn profile page to your blog postings on your website.

5. Use a Profile Picture
Many people overlook this part. If you browse through many of the LinkedIn profiles, you will realize that many people and businesses do not use a profile picture. This is a branding opportunity lost. Use a profile picture preferably your logo. You can alternatively have a graphic designer superimpose your address details; tagline and phone number on your logo so that you have one image that incorporates everything.

Finally, do not forget to include your website link in your profile so that people can visit your site. It will also help search engines find your website and include it in their index.

You may be also interested in reading

 

Six Steps to Exploit the Power of LinkedIn?

Six Steps to Exploit the Power of LinkedIn?

5 Leading Instruction on How to Use Linkedin for Business And Successful Networking is a post from: Interior Design | Architecture | Modern Furniture | Designer Sofa | News & Trends

While there appears to be much hype in the circles of on-line marketing about the power of Social Media, much of the attention in this regard seems to go to sites such as Facebook, Twitter and YouTube, and to a far lesser extent to LinkedIn.

What Is LinkedIn

What is LinkedIn?

Since its launch in 2003, LinkedIn has become the single largest professional networking site, having amassed over 85 million professional subscribers, and being accessed by over 1 million companies globally. While the site was originally setup to provide professionals with an on-line resume, LinkedIn has evolved into a far more sophisticated medium, for professional people and organisations to network, as well as to source and sell a vast range of products and services.

While the true power of LinkedIn has only really been capitalised by the recruitment industry to date, with over 36.5 million (and generally affluent) professionals logging onto LinkedIn each day, other industries and professional focus groups are starting to latch on to the site, as a fertile arena where they can network, promote their business, forge symbiotic partnerships, and most importantly sell their wares.

Top Tips on Using LinkedIn to Promote Your Business

How to Utilize LinkedIn to Develop Your Business

1. Your LinkedIn Profile

It’s always been said, that “people buy from people”, so the starting point with LinkedIn involves investing time and effort into building an on-line personal profile which will stand out in the crowd. It needs to be succinct, and avoid industry jargon. Your LinkedIn profile needs to clearly define what you do, and what your target market is (ie. profession, industry and geography), and what your USP is for your chosen market.

It’s also been said countless times that “people buy from people they trust”, so get your trusted contacts to provide you with Recommendations on LinkedIn, and don’t be afraid to help them draft the recommendation, so as to ensure that it portrays the exact proof points that you need it to.

To help you stand out in the crowd, also list your areas of expertise in a comma delimited list in the “Specialities” box – this is effectively LinkedIn’s equivalent to Google Keywords. Also list your website URL(s), so that interested parties can readily get more information, if they want it.

2. LinkedIn Groups and Answers

As per the previous quotes, “people also buy from people they have a relationship with” – after all, this is what social and professional networking is all about!

Within LinkedIn, there are thousands of Groups of professionals that are affiliated according to a common interest, profession, educational or professional establishment. LinkedIn will allow you to join up to 50 different groups, so pick them according to your specific niches, and observe and interact on the key topics which are being discussed within the relevant groups – this is where you can promote your profile, by expressing grounded opinions and helping others.

LinkedIn Answers provides access to the top discussions that are taking place across the LinkedIn network, so don’t be afraid to express opinions and offer advice on the Answer forums, thereby promoting yourself and your business as experts in the relevant field.

3. Targeting Your Audience on LinkedIn

While LinkedIn Groups and Answer forums provide an excellent way for promoting your products and/or expertise, the powerful Advanced Search engine on LinkedIn enables you to pin-point individual professionals, based on their seniority, profession, industry, geography etc, thereby enabling you to make direct approaches where necessary.

LinkedIn also has an advertising system called DirectAds, which operates in a similar manner to GoogleAds and Facebook adverts. Using DirectAds, you can set up a campaign of up to 15 different messages and logos, which can be targeted at your specific niche on a “pay per click” or “pay per 1,000 impressions”. Powerful analytics are available on DirectAds, which will enable you to identify adverts which are performing better or worse, thereby enabling you to tweek your advertising campaign as you go along. Personal experience on DirectAds would indicate that if your budget is tight, opt for the pay per click model and set a modest daily budget, above which you are not prepared to spend!

Social Networking Guidelines

In summary, while social media networks such as Facebook and YouTube have significantly higher traffic volumes, if the products and services that you are selling are more aimed at the business-to-business market rather than the consumer market, then LinkedIn should be an integral part of your integrated on-line marketing strategy. As with any marketing strategy, just make sure you devote enough attention to having a crisp and engaging profile, whist also devoting enough time every day to interacting with potential customers in your target market, be that through LinkedIn Groups, Answers or directly through the Advanced Search Engine feature

How to Utilize LinkedIn to Develop Your Business is a post from: Interior Design | Architecture | Modern Furniture | Designer Sofa | News & Trends

LinkedIn, what do you do with it?

Three tips for LinkedIn to get your profile noticed, get more connections and increase your to visibility is to use the question and answer, brain storm and post questions.

When you post questions for people to answer, you’re starting the interaction. Post your questions systematically. You can post questions based on your business or you can post questions based on different topics that you’re interested in. But post your questions systematically. Set up a schedule, when you’re going to ask them, what you’re going to ask them, and know what are you leading people towards. I like to ask social media questions because that is my business. However I am also interested in dogs. I have gone to LinkedIn for dog questions and received some great responses there too!

Brain storm by asking questions on LinkedIn. These don’t have to be questions to entice people into your market funnel. They can be questions that you need answers to. Maybe you’re looking for some help. LinkedIn is a great place to get those kinds of questions answered as well.

You need to be transparent about what it is you’re doing on LinkedIn. Are you looking for customers and clients. Don’t try and pull the wool over people’s eyes. Be transparent. Let them know you have a business, you’re looking for customers and clients. The beauty of LinkedIn is that is the type of people who are on there. They are business people who are looking for answers to their questions and they are looking for customers and clients for their own business. So please, be sure that you are very clear and transparent about your intentions.

Apply These 4 Tips to Get Noticed on LinkedIn Today

You also need to make sure that you network and pay attention to answers. I find excellent ideas for articles based on questions and answers posted in the groups I have joined. You can find people in LinkedIn that are in your area, in your niche, in your specific area of expertise, and then you can find out what people are asking them. Develop the quality answers, create blog posts. You’re going to add your own twist on your own website. They can also be used to write your own articles. They can be used as material that is going to draw people towards you.

Get out there, network, ask those questions, answer questions, be transparent about what you’re doing and make sure that you take advantage of the answers that you’re seeing and that you’re receiving. LinkedIn is a very, very valuable way to find new leads, customers and contacts.

Apply These 4 Tips to Get Noticed on LinkedIn Today is a post from: Interior Design | Architecture | Modern Furniture | Designer Sofa | News & Trends

Ever notice that some people have tons of connections in LinkedIn and some people have…well…one?

While it is easy to sign up for a LinkedIn account, few people realize that their LinkedIn account can open doors to new business partnerships, potentials clients, and a wealth of information to aid in building a business.  Although it is not exactly rocket science, establishing strong relationships in LinkedIn is quickly replacing lunch meetings and cold calls.  And, the reason why is simple.  You can easily meet and introduce yourself to a host of interesting and interested business contacts all with a few minutes.  More importantly, you gain exposure to many other business owners and clients from across the street as well as across the world!

There is a failure for business owners when using LinkedIn! About 80% of LinkedIn profiles are filled with resume information instead of business information.  If you are asking yourself why this matters, the answer is quite clear to any marketer within a hundred paces.  You have to present yourself in such a way that it shows visitors why they would want to meet you and what you have to offer as a connection.  Be realistic, when you look at your LinkedIn profile, do you see someone who is credible?  Your LinkedIn profile should be the online equivalent of your elevator speech because you only get 9 seconds to impress the person who reads it.   The definition of bad is if the person comes away from your profile unimpressed.  Worse would be if someone elects not to read it at all.

Let’s start the New Year off right by toning up your profile (no heavy lifting, I promise!) to harness the power of LinkedIn with this quick checklist:

1. Profiling: Look at your LinkedIn profile in the Big Picture view.  If it is not complete, then deduct points.  If it does not use power words that speak specifically of skills, talents, and experiences, then start over.  Don’t be afraid to tell people your specialties in your summary and list keywords that add targeted punch to your skill set.  For example, I am a marketer, but that says absolutely nothing.  But, if you read my profile you find that I specialize in marketing for women and coaches.  You have a deeper understanding of my abilities, especially if you are women business owner or a coach.  Make yourself stand out by not being a part of the crowd of general adjectives and boring copy.
2. Sharing: Start with the knowledge that if you do not approach others, you will not get asked to dance!  Add connections to your profile by sending invitations to people in your address book and adding your LinkedIn profile badge to all of your outgoing information like your blog, email messages, and your website.  Publicize your profile everywhere you can and you will be surprised how many people start linking to you.
3. Joining: This is the fun part!  Now that you have a great LinkedIn profile, join some groups.  LinkedIn really makes this easy because you can join groups according to religion, education, hobbies, sports, job interests, inspiration, and support.  If you can think of a reason or interest, then it is likely that LinkedIn has a group started already for you to join.  By joining groups, you will get to send connection requests to group members and they will get to contact you for connections.  Many groups supply discussion boards, messaging space, and connection updates.
4. Asking: This is the one place that so many people forget to upkeep in their LinkedIn profile.  Perhaps because we are concerned about asking for testimonials and reviews from past connections, we shy away from asking for a recommendation or referral.  Don’t!  If you have had a good relationship with another LinkedIn member, then ask for a recommendation.  And…return the favor because their recommendation gives you credentials, but your recommendation gives you exposure in their LinkedIn profile too.  It is the best of both worlds.
5. Answering: One of the vital assets of the LinkedIn community is often building a network of people who can offer insight into questions you might have about business.  In order to find those connections, asking and answering questions is a great way to establish a first contact.  By asking questions, you are able to be an expert in a field and offer guidance to someone else.  In return, by asking a question, you are giving the opportunity for others to show their expertise.  Everyone has questions…now you have network to ask.
6. Adding: Use the robust applications of LinkedIn to share what you are doing with your blog, add polls to your profile, and share presentations.  Creating a 360 degree link to all of your activities gives the people in your LinkedIn network the ability to follow your message without difficulty or direction.  In the end, your LinkedIn profile should be about “working smarter, not harder” to get connections.

LinkedIn might seem like a huge investment in time, but it is really an investment in networking the smart way.  Once your LinkedIn profile is set up and you are interacting with your groups, you will find it a pleasure that you look forward to every week.  Plus, it is a great reference tool for you to tell potential clients or business partners: “check out my LinkedIn profile.”  It is your online portfolio for you and your business.

Lastly…remember:  Your LinkedIn profile is searchable in Google.  Use your keywords in your description and make yourself interesting!

Now…get out there and get LinkedIn!

LinkedIn Marketing – The Ultimate LinkedIn Training Course

LinkedIn is the most powerful social networking resource for business professionals. This social media training will help generate more leads, traffic and sales for entrepreneurs, business professionals, and career seekers. Best social marketing course.

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Six Steps to Exploit the Power of LinkedIn! is a post from: Interior Design | Architecture | Modern Furniture | Designer Sofa | News & Trends

The social networking site Facebook surely knows to how to keep the smile on the faces of users and online marketers alike. Without an iota doubt, Facebook has outdone the search engine giant Google on different counts. The fan page of this rapidly expanding social networking site is an incredible tool in promoting your brand and developing your business. So, not only does this internet juggernaut rekindle your friendship with your long lost high school friends but it can also serves as a powerful means to ignite your business growth.

Marketing through Facebook fan page is cheap compared to conventional media and at the same time easy to create and manage. Google with a lion’s share in search engine marketing also indexes Facebook fan pages enabling to draw huge online traffic to your page.  That’s why it is important to update your fan page and website with new, relevant and informative content and blogs.

Fan page is like a combination of personal profile and group with wall, information, pictures, videos, box, note, event etc but also serve as discussion board and group messages. Unlike profile and group fan page can hold on to limitless number of fans, an excellent thumbs-up for business owners who thrive on exposure and fans. For example, if you are promoting your brand on Facebook fan page you will definitely not like restrictions on ‘How many person likes it?’ And, the best part of all is that you can customize fan page using the FBML code through the customization of the wall tabs and the profile tabs. With this, you can also create a fully functional landing page on the fan page and set it as default first page which non-fans can see as the first page. Just like how it goes—Seeing is believing—the popularity of your brand grow as the exposure increases.

That’s not all, you can also narrow target audience or Facebook users eg. age, sex, marital status and so on according to your business requirements. But, everything comes with a price—success cannot be achieved overnight without a tinge of the right strategies. Therefore, you will need to do background studies on few relevant features of your fan page like—does it carry the right visual effects to attract, engage, retain and  inform the online visitors? And, one of the most important thing is to ensure that your fan page engages a two-way communication flow—initiate conversation, share videos, photos and if needed host online events. The fan page is definitely a great launch pad for your brand promotion and social media marketing, all you have to do is implement the right approach.

Facebook – Double Your Likes

 

Promote Your Brand Via Social Media Site – Facebook’s Fan Page

Want more “Likes” to your Facebook Fan Page? This free video reveals the simple copy-n-paste “tweak” we made to our page that resulted in 26.2% more fans from the same traffic source. Watch it now and get more fans!

Promote Your Brand Via Social Media Site – Facebook’s Fan Page is a post from: Interior Design | Architecture | Modern Furniture | Designer Sofa | News & Trends

Tips and tricks for using USFreeAds articles to achieve online sales success! Learn how USFreeAds can get you high search engine rankings in a very short time. Use it to your advantage to get noticed or sell more products!

Free Classifieds from USfreeads!

What is USFreeAds?
USFreeAds is a long-standing free classifieds service, established in 1999. It has 3 tiers of membership: Free, Gold and Premium (I’ll get into what the differences are later, though!) With USFreeAds, you can create a short blurb about anything you want – a press release for a website, a product you have for sale, an announcement for your new website launch, or anything else. Just make sure it’s not for something illegal or unethical.

After posting your ad, don’t be surprised to see a Google page #1 or #2 result in a very short amount of time. This is a typical result when using USFreeAds. You may have even noticed others’ USFreeAds page in a top search engine position before. This is the tip of the ice burgh!

Free Classifieds from USfreeads!

USFreeAds Website Screenshot

Above: The USFreeAds front page. New listings get an immediate front page listing on the upper left, and an inclusion in the directory (seen in the center).

Why use USFreeAds?
Well, the previous statement said it all – you can achieve a very high SERP (search engine results page) ranking in a very short amount of time – sometimes, in even less than 24 hours, with USFreeAds. Simply put, it is very well respected by Google!

By using some creative wit, a dash of marketing strategy and good old search engine optimization, you can write and publish an article that stands out from your competitor listings in Google, in just under 10 minutes. Here’s how:

Using USFreeAds to Your Advantage
Article Writing for Perfection!
You know what results you want, and what to sell – but your first-time visitors may be undecided. Write your article while being in their shoes. Look at your article as if you’ve just seen it for the first time. Would it convince you? Here are some USFreeAds tips & tricks:

First of all, remember the 4 P’s of marketing: product, price, place, promotion. What is the product you’re selling? What price will you set it at – or will you not advertise the price, and just entice people to contact you? Where is the item located, and how will it be shipped? Or, is the product non-tangible or perhaps not a product at all – like your beautiful new website that hasn’t been noticed yet?

Finally, promotion is where your writing skills come in. Be interesting, think out of the box. Write a title that uses the major keyword you want to rank for, and includes an interesting “twist”. Remember, you’re looking to stand out on an entire search engine result page as someone’s eyes scan down the list! Think about what you can say that will grab their attention. Should it be funny? Controversial? Or maybe a warning: “Before you buy X, read this!” – of course, be more creative than that.

Funnel In Results with USFreeAds
Regardless of your intentions with USFreeAds: whether you want to sell directly on the ad itself with an affiliate link or a PayPal button (for Premium members), you can funnel in highly targeted traffic to your own website with your ads. Don’t forget to link to your site in a creative way. Talk about your site in the 3rd person. “Mysite.com, a new website in the XYZ business, just recently started offering…”

Remember, with high search engine results come high opportunities (was that a twist on the Spiderman slogan?). Use those results to your benefit. Know what your customer types in when they’re looking to buy, and give them what they were looking for! USFreeAds is an invaluable tool in your sales, promotions and marketing toolbox.

USFreeAds Membership Tiers…and What They Include:

Choose the plan that’s right for you – but note that USFreeAds has made choosing the Premium Membership very inexpensive and far more advantageous than the other options. Here’s why:

* Free Membership: The most basic of all USFreeAds plans. The free membership is severely limited and has no features beyond basic spam protection, and you can only run a maximum of two ads. The ads cannot be “commercial” in any way, or they will be rejected. The ads also get minimal visibility. Also, your ads also advertise other people’s ads on them, defeating the purpose. In essence, steer clear of the Free membership option on USFreeAds.
* Gold Membership: The highlights of a USFreeAds Gold Membership are the ability to post a maximum of 25 ads at a time, and most importantly: you can advertise for “commercial purposes”, meaning that you be as self-promotional as you want by advertising your site, product for sale or affiliate program. You only get one link back to your site with the Gold Membership, so, make it count! The USFreeAds Gold Account is attractively priced at $10/year.

* Premium Membership: The highest USFreeAds membership program around takes things many steps further from Gold: you can have an unlimited number of ads up. You can use HTML in your ads – so, you can hyperlink words within the ad itself (Premium is worth it solely for this feature, as click-throughs will increase dramatically!). You can really become extravagant with the Premium membership due to the unlocked HTML feature, since you can create a virtual web page for an ad, with hyperlinked pictures, columns, a header and footer, and whatever else you want. Finally, Premium advertises your ads on additional high-visibility sites (like bizz-wizz.com) for free. The cost of Premium is $9.99/mo or $120/year. That’s a fraction of the cost that most major web directories charge for only one listing! (Yahoo directory costs $300/year for one link!)

Justifying the Cost of USFreeAds Premium Membership

Nobody likes adding annual fees to their plate… especially entrepreneurs, who are always looking to make more and spend less while doing it. Here’s a perspective on why I found USFreeAds Premium ($9.99/mo) to be worth it:

* The cost of submitting links to the two most prestigious directories on the internet are outrageous: The cost of a single Yahoo Directory link is $300 per year. The cost of a listing on BOTW.org is $79.95/year. In both cases – that’s only for one deep link, with an average page rank of only 1 or 2. In my experiences, both have been a completely wasted investment. Beyond some possible credibility from search engines, you’ll never get a visible boost in search engine rankings from either service, nor will you get a page 1 or 2 listing for a keyword. The traffic you’ll receive from these directories are virtually non-existent (who uses directories to find websites, anyway?)
* The average cost of directory submission software: $99… for backlinks on PR N/A, PR 0 and PR 1 pages from privately-owned web directories that get no visibility on any major search engines. And, you STILL have to submit manually – the software just makes it marginally easier to do, but is still not fool-proof.
* The average cost of manual directory submission services: $15-20 for 100 backlinks to privately owned, no traffic/no visibility directories (and the fact that the submitter you’re hiring will be seeing your niche, keywords and content, and may very well compete with you at some point in the future).
* Google AdWords – I’ve been professionally managing Google AdWords in corporate environments for over four years now. If you’re a corporation, spending $200/day is not a problem. If you’re an individual, $200/day is probably twice your pre-tax full time salary! There’s no doubt that you have to “spend more to get more” on AdWords for that Google page 1 position. You can’t compete with a small business as an individual…let alone a Fortune 500 company! USFreeAds Premium gives you the opportunity to get this done in natural searches, with unlimited articles, HTML capabilities, PayPal buttons and more!

Get USFreeAds: A Conclusion

Good luck in your online marketing efforts! I hope this guide has given you a few things to think about in writing your own articles. You’ll fail at first… you’ll dislike your first articles, and then you’ll learn, and continue to get better every time – this is the true spirit of article marketing!

Tips & Tricks for Success, Using USFreeAds is a post from: Interior Design | Architecture | Modern Furniture | Designer Sofa | News & Trends

Blogging can be a great deal of fun for some bloggers but for others it is a source of income. Whether this income is earned through an AdSense campaign, paid advertisements, affiliate marketing or some other type of revenue generating source one of the key elements to maximizing this profit is by driving greater traffic to the blog.

Promoting Your Products & Services Through a Blog

This is because the more visitors the blog receives the more opportunities there are for the blogger to have visitors click through the advertisements in the blog. There are a few basic techniques which bloggers can rely on to promote their blog and increase traffic to their blog. This article will cover a few of these key concepts including participating in relevant message boards, optimizing the blog for search engines (SEO)and keeping the blog interesting to visitors.

Active Participation in Message Boards

Participation in message boards which relate to the blog topic is actually one very simple way for blog owners to drive traffic to their blog. However, one caveat to using this type of promotion for the blog is to avoid violating the rules of the message board. This is important because some message boards have strict regulations regarding the inclusion of links to other websites on the message board. Failure to follow these guidelines may result in the blogger being banned from the message board and may also cause other message board users to not think highly of the blog owner.

Another careful consideration for the blog owner is to avoid posting the web address to his blog in a way which will be considered spam by other message board users. This is important because other message board users are likely to not visit the blog if they believe the blog owner is simply spamming the message board. This can be avoided by including the link to the blog in the signature and ensuring the posts made on the message board are informative and of interest to the other message board users. Building a reputation as a useful contributor to the message board will be beneficial to enticing other users of the message board to visit the blog.

Optimizing Your Blog

Search engine optimization (SEO) is another factor which blog owners should also carefully consider. Optimizing the blog for search engines can be beneficial because improved search engine rankings often lead to increased blog traffic. Depending on the amount of competition on the blog subject rising to the top of the search engine rankings may not always be easy. Blog owners who have a blog with a very popular subject may face stiff competition for search engine rankings from other blogs and websites which may have the means to hire professionals in the search engine optimization industry to assist them in achieving high rankings. However, there are some steps the blogger can take to attempt to boost rankings. Some of these steps include researching and using relevant keywords naturally throughout the blog postings, incorporating these keywords into the title, META and image tags and avoiding black hat optimizing techniques which could result in the blog being penalized by search engines.


Keeping Your Blog Interesting

Finally, one of the simplest ways a blog owner can help to drive traffic to his blog is by regularly updating the blog and keeping it interesting. This is important because a blog which is interesting is much more likely to not only maintain blog traffic but also generate new traffic. This is because readers who are interested in the posts on the blog are not only likely to keep coming back to the blog but are also likely to recommend the blog to other members of the target audience. This type of word of mouth advertising can be very beneficial because those who have an interest in the content of a particular blog also typically have friends who would also be interested in the blog. Once one blog owner recommends a blog to one or more friends, these new blog visitors are also likely to recommend the blog to others if they find it to be interesting, useful or otherwise worthwhile

Blog Promoting

Promoting Your Products & Services Through a Blog is a post from: Interior Design | Architecture | Modern Furniture | Designer Sofa | News & Trends

Most people manage to open a website of their own and stack it up with products and services. At the end of the day, the thing that most websites lack is the required traffic that ultimately generates revenues for the site. There are many ways of increasing traffic in your site. Some of the methods are very expensive, while others are relatively cheaper. There are some other methods which do not require any money at all. If they are used properly, they will help you create traffic for your site.

One such method is by using the Linkedin. This is very easy to use and gives brilliant results if you can follow some simple steps. The most basic step to utilize the capability of the Linkedin is by providing the name and link of your business website in the Website Section of the Linkedin. This will ensure that people visiting your profile will end up visiting your site too.

Always keep the status message in the Linkedin updated. There you can write a few words about the things you are working on or about the products and services that you are offering. This will help you generate a lot of traffic for your website.

Use the blog link widget to the maximum effect. The blog link widget can be easily added to your Linkedin profile. This blog link automatically displays the latest blog updates and Twitter that has been posted by you. The people visiting your profile will be attracted to your twitter or blog and may end up visiting your site.

You must avoid being a silent member of Linkedin. You need to be active and visit the site regularly and update your profile too. You also need to join various groups which are relevant to your field of work. In this way you will increase the visibility of your site and also draw traffic into your site. Generally you will be required to apply to a group in order to join it. But try to select those groups only which have many members, as that will serve your purpose well.

Try to answer some of the questions that have been put forward in the Linkedin website. This is a very easy way to draw traffic into your site.

Ways to Promote Your Business Logo

How to Use Linkedin to Help Promote Your Business is a post from: Interior Design | Architecture | Modern Furniture | Designer Sofa | News & Trends